Optimisation or Optimization?

Sunday, 02 September 2007 13:11

I follow Search Engine optimisation (SEO) practices pretty closely and would suggest that I have a pretty good understanding of the topic,

but have noticed that references to SEO, always refer to the American spelling; Optimization, which differs from the correct spelling as recognised in the UK; Optimisation.

Does this mean that it could be damaging to your SEO results (assuming that your topic was SEO) to not go with the American spelling, or is our good friend Google recognising both spellings and rewarding equally?