Newsletters - email marketing software
Email marketing should not be underestimated.
Being at the top of the search engines will obviously play it's role in generating extra business - but instead of waiting for your customers to come to you, email marketing allows you to target them!
Email marketing allows you to target new customers and stay in touch with your existing customers. Email marketing has never been so easy.
W3news - email marketing made easy!
W3News is our permission based email marketing tool that allows the rapid creation of online newsletters and HTML communications.
Benefits
- Communicate quickly and efficiently
- Produce attractive e-mail communications
- Highly cost-effective option
- Compliant with legislation
- Ability to track campaign performance
Capabilities
The W3News email marketing system allows you to easily manage all aspects of your e-mail marketing campaigns. It comprises of a front-end subscription tool and a back-end management facility.
Front-end newsletter subscription system
This may be incorporated into a new or existing website. It will allow site visitors to register to automatically receive newsletters, information or other communications by e-mail.
Back-end management
The back office management functionality looks after the whole process of customer communications, including subscription management, opt in databases, email creation, email scheduling, list management and campaign tracking.
features
- Manage Subscribers and groups
- Export and Import data in CSV format
- Easily compose an attractive e-mail message - that includes images, backgrounds, personal template header etc.
- Unsubscribe option - automated with contact database.
- e-mail messages compatible for recipients of both html and text based e-mails (avoiding danger of incorrectly formatted mails).
- Automatic Scheduling to despatch campaigns at a pre-assigned time
- e-Mail Tracking to keep tabs on how many people view your mails.
Compliance Issues
Increasing concern regarding unsolicited mail (spam) and the potential abuse of mass mailings has resulted in new international legislation.
This legislation now requires that any communication sent must always include the option for the recipient to unsubscribe their address. W3 News makes it easy for you to comply with your legal requirements. The unsubscribe feature is fully automatic and allows users to 'opt out' of further emails completely automatically.
Please contact us to find out more
